WaBa Grill has opened in the Town Square mall at Chicago and University avenues in Riverside. WaBa Grill is a fast casual chain that serves teriyaki dishes with a focus on healthy ingredients. Its menu includes chicken, beef, salmon, rib and tofu plates for $8-$10.75 and rice and veggie bowls for $6.25-$9.
Service Management Group (SMG), a worldwide customer experience management, employee experience and brand research partner to more than 500 brands, has been selected by Waba Grill Prices to launch its customer experience management program. The-focused fast-casual chain chose SMG for the unique blend of technology and professional services, outcomes-based approach and competitive benchmark capabilities.
Founded in 2006, WaBa Grill has a lot more than 185 locations serving fresh and healthy entrées. Having a goal of serving the most effective-possible-quality food on the go, WaBa’s famous rice bowls and salads are prepared-to-order with vegetables and-quality proteins.
“With a fast growth plan in place, it had been important to discover a customer experience management platform that is scalable and delivers actionable insights,” says WaBa Grill V . P . of Franchise Operations Afshin Compani. “Our partnership with SMG offers us usage of a robust technology platform along with a dedicated team that understands our business helping us get smarter about our customers.”
Using SMG VisitView, a location-level CX survey, WaBa Grill is capturing customer feedback at the point of sale. With VisitView data available 24/7 in the smg360 reporting dashboard and mobile app, support center employees obtain a holistic view of guest feedback, plus powerful tools like text analytics and real-time alerts, while empowering franchisees with real-time, role-based rtneuh and insights.
“WaBa Grill is growing fast, and they desire a strategic partner that can support their success and market expansion,” adds SMG Chief Client Officer Todd Leach. “When you combine our experience with the restaurant industry with our location-level insights and franchise engagement tools, we’re the ideal partner to back up WaBa’s continued growth and the evolving needs of the franchisees.”